Who We Are
About Shine Blue Hire Purchase
Your gateway to financial services — serving rural and semi-urban India since 1990
Company At A Glance
Our Story
Empowering Communities Since 1990
Shine Blue Hire Purchase Private Limited was incorporated on 18th September 1990 as a Jalandhar-based organisation engaged in auto finance and small consumer loans, registered with the Registrar of Companies, Chandigarh.
The company was taken over by the current management on 18th March 2019, with operations officially relaunched on 18th September 2019. We hold RBI Registration Certificate No. B-06.00131, allowing us to operate as a Non-Banking Financial Company.
Today we provide Two-Wheeler, Commercial Vehicle, Car, Tractor and MSME loans to customers belonging to lower and middle-income segments in semi-urban and rural areas.
At Shine Blue, we believe every customer is unique. We appreciate each customer's individual needs and offer solutions that are appropriate and suitable — with simple processes, minimal documentation, flexible repayment options, and a hassle-free sanctioning process.
Our History
Our Journey
Company Inception
Shine Blue Hire Purchase Private Limited incorporated on 18th September 1990 as a Jalandhar-based organisation engaged in auto finance and small consumer loans.
New Management
The company was taken over by the current management on 18th March 2019, with operations relaunched on 18th September 2019 under a renewed focus on rural financial inclusion.
RBI Registration
Received RBI Registration Certificate No. B-06.00131 on 3rd December 2021 to operate as a Non-Banking Financial Company.
Growing Footprint
Expanded to 5 live branches across Rajasthan with a team of 70+ employees, growing assets and disbursements year on year.
Our Direction
Vision & Mission
Our Vision
We believe in equality — we want to create one platform for every customer to fulfill every small & big financial need, so we can be proud as financiers.
हम समानता में विश्वास करते हैं, हम प्रत्येक ग्राहक के लिए हर छोटी और बड़ी वित्तीय ज़रूरत को पूरा करने के लिए एक मंच बनाना चाहते हैं ताकि हम एक फाइनेंसर के रूप में गर्व कर सकें।
Our Mission
To provide financial services to economically weaker sections and make every customer independent.
To increase our presence in rural and semi-urban areas to reach target customers and provide them financial support.
Make functional changes in the system to streamline operations and achieve the company vision.
To bring stable changes in customer lives, uplift their lifestyle, and generate employment to support the country's economy.
To promote entrepreneurship and fund them to develop their dreams and build sustainable businesses.
Our Culture
What We Stand For
Equality
We choose what's right for employees and customers — seeking diverse perspectives and treating everyone with respect.
Result Driven
We make functional changes in the system to streamline operations and achieve the company vision.
Customer Centricity
We focus all our energy into creating satisfactory, meaningful experiences for every single customer.
Teamwork
We trust each other, share knowledge openly, and collaborate to deliver our very best work together.
Find Us
Our Offices
Corporate Office
Jaipur Road, Near Thar Honda,
Sikar, Rajasthan – 332001
Registered Office
Shop No. 5, 3rd Floor, City Square,
Near Kesar Petrol Pump, G.T. Road,
Jalandhar, Punjab – 144001